Rashford unites food giants to fight UK child poverty

Marcus Rashford has formed a task force with some major food brands to help tackle hunger among children, the Manchester United and England forward said on Tuesday.

Rashford had earned widespread praise after the 22-year-old successfully campaigned for school food vouchers to be provided over the summer holidays in Britain, revealing that he had relied on such support as a boy.

Announcing the child food poverty group that includes Aldi, Asda, Tesco, Deliveroo, Sainsbury’s and Kellogg’s among others, Rashford wrote an open letter to parliament endorsing three policy recommendations of the National Food Strategy.

“I feel like at times people think they are being looked down on if they ask for help, and I think in this generation… that is something that should change,” Rashford told the BBC.

“You should feel free if you want to ask for help…hold your head up high and, if you need help, go and get help.

Rashford had also helped to raise around Sh2.9 billion with charity Fareshare UK to supply meals to struggling families during the COVID-19 pandemic.